Grassroots

Grassroots by Lush is a Floral Green fragrance for women and men. Grassroots was launched in 2019. The nose behind this fragrance is Emma Dick. The fragrance features African Geranium, Madagascar Vanilla, Ylang-Ylang and Palisander Rosewood. Grassroots is the first Charity Perfume created by Lush. It is made with the main ingredients that are also part of its Charity Pot body lotion. Proceeds from the sales of Grassroots are given to charities. It contains Kenyan Geranium oil, Ghanian ylang ylang oil, Peruvian Rosewood oil, and Madascagarian vanilla absolute. The first of those three ingredients are from Lush's own regenerative oil resources. The perfume also contains an organic ethanol that is derrived from sugar beets which are also regenerative, grown so that they do no deplete the soil and can be regrown next season with no ill effects. This perfume is currently exclusive to Lush's Perfume Library in Florence, Italy.