My Ju-Ju

My Ju-Ju by Indult is a Oriental Floral fragrance for women and men. My Ju-Ju was launched in 2021. The nose behind this fragrance is Nathalie Feisthauer. Top notes are Tangerine, Bergamot and Pink Pepper; middle notes are Lily-of-the-Valley, Hedione, Jasmine and Cardamom; base notes are Vanilla, Musk, Amber, Tonka Bean, Cedar, Vetiver and Coffee. By definition, Juju is an object that has been granted magical powers and a certain type of energy. According to the Juju philosophy, two entities that are in contact obtain similar properties that will remain even in separation. This is easily translated into bonds between people and further reinforced in our case, as the word Ju-Ju has got a very personal touch to us: Ju-Ju is the British diminutive of the name of our brand owner’s child who wished to create a scent that would be their perfect fit. With these two notions intertwined, essentially, My Ju-Ju for us stands for ‘My magic’.